This ebook by Dr. Kathy Goff provides real world applications of creativity both on a personal level and an organizational level. The personal section takes readers through a creative problem solving process to address work related questions. These questions include sample responses to encourage creative thinking. The organizational section describes creativity as it relates to business in general and the specific fields of team building, human resources, leadership and marketing. There are questions at the end of each section to stimulate creative thinking. The ebook concludes with 5 principles for rewarding creativity.
Creativity in Business: Personal and Organizational Applications
- Product Code: ebookv1
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